The book gives you the lesson.
This is where the work happens.

Read the chapter, then live it: name your ship, ride the cycle, take your soundings, run the dredge, power up the bridge — eleven interactive scenes that remember your business.

Name, score, plan, and rank all six harbors. Pick your active three. Leave with your chart drawn — your new strategic plan.

Seven questions that turn "anyone who needs what we sell" into one named customer. The output is your Acquisition harbor’s name.

The job your customer hires you to do, in one sentence, without the word "and."

Twelve questions, the review-volume benchmarks for your category, and two AI-assisted scoring tests.

Six ribs, bow to stern — Purpose, Buyer, Promise, Wedge, Voice, One-Liner — locked on one printable page.

Nine questions across the engine room. Surfaces the one dredging operation to start this week.

Seven honest questions about the customers you already have. Retake it quarterly and watch the harbor fill.

The activation path from sale to first win — next to the pestering practice that confuses frequency with quality.

A circle, not a line: visit, book the next win, educate across the gap, return.

The deep case studies behind every story in the books — numbers kept current after the ink dries.

Book 2 opens with this one, and you can read it free — the daily five-minute practice and your six harbor masters.

The books behind the book — Stack, Sheridan, Gerber, Christensen, Neumeier, Drucker.